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Search Engine Marketing

Personalized, in-target Google Adwords and PPC campaigns

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Google Adwords and PPC campaigns on platforms such as Twitter, Instgram, LinkedIn and Facebook are an essential tool to gain visibility online.

  • We set realistic Google AdWords goals based on your unique needs and budget
  • Identify the audiences and demographics your business needs to target
  • Create targeted keywords and smart bids for best results
  • Continuously optimise, adjust based on real-time performance
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  • Correlations exist between paid and organic

  • PPC budget must be planned as part of the site development process

  • PPC is a relatively minor cost compared to the initial design and development budget

  • PPC and site development are interdependent

  • PPC ensures your target is reached

  • Smart UI/UX design and good code compels the user to complete a specific action

  • Display advertising is a great way to achieve visibility on high traffic platforms

  • Expert Strategy Planning & Execution
  • Ad Creation & Optimization
  • In-Depth Keyword Discovery
  • Regular Campaign Progress Reporting
  • Discovery Of New Market & Medium Opportunities
  • Thorough Analysis Of Your Industry Competitors
  • Roi Measurements & Optimization Tips
  • Ongoing Campaign Tracking And Monitoring
  • Advanced Campaign Consulting
  • Geo-targeting And Day-parting)
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Have a project in mind? Want to join our team?

We’d love to hear from you.

ICON Worldwide location


Independent and International

  • NYC
  • Bahrain
  • Zurich
  • Sofia
  • Madrid